AI, acquisition, customer experience: What will be the priorities for digital marketing decision-makers in the second half of 2025?
Published on Apr 9,2025 at 8:49 AM | Updated on Aug 29,2025 at 12:27 PM

Artificial intelligence is shaking everything up: channels, purchasing journeys, consumer expectations... As we enter autumn 2025, the digital customer experience is being redefined through the prism of a new paradigm.

With just a few weeks to go before One to One AI x Experience Client 2025, we take a closer look at the priorities of digital marketing decision-makers for the second half of the year.