One to One IA x Expérience Client: compelling reasons to attend
Artificial intelligence is no longer just transforming marketing tools. It is fundamentally redefining the rules of customer experience.
In the era of conversational engines, intelligent assistants and agentic commerce, brands no longer speak directly to their customers. They are now interpreted, compared and filtered by algorithmic systems that stand between supply and demand. The promise of seamlessness is real, but it comes with a major shift: the gradual loss of control over the customer relationship.
It is in this context that the One to One Biarritz takes place, from 6 to 8 October 2026 in Biarritz for its 12th edition. An event designed to address a strategic challenge: how to continue creating value, preference and trust in an AI-driven environment.
Why the right connections accelerate your AI and customer experience projects
In an environment saturated with events, the challenge is no longer access to information. It lies in the ability to meet the right people, at the right time, with clearly defined objectives.
One to One AI x Customer Experience is built on a rigorous selection of participants. Each decision-maker is invited because they are leading concrete projects. Each partner is present to address them with operational solutions. This level of selectivity changes the very nature of interactions: they become directly useful and results-driven.
The results speak for themselves in 2025:
- 83% of decision-makers plan to finalise an agreement with a partner within 12 months.
- On the exhibitor side, 88% achieve their prospecting objectives.
In other words, these meetings are not just insightful, they are actionable.
The one-to-one format that makes all the difference
The One to One format is the signature of the event. It addresses a simple challenge: optimising time and maximising the value of every interaction.
Upstream, participants prepare their meetings via a dedicated platform. Over three days, they take part in a series of qualified meetings, structured around their projects.
Each interaction is designed to move thinking forward, challenge a solution or initiate a collaboration:
- A carefully curated selection of participants, based on their real projects
- A personalised agenda built ahead of the event
- Targeted meetings, directly useful and actionable
This model guarantees a high level of efficiency: 97% of exhibitors are satisfied with the quality of their One to One meetings.
The event therefore becomes a true performance tool, capable of turning interactions into concrete opportunities.

A comprehensive ecosystem to understand AI serving customer experience
The event covers all the challenges related to customer experience transformation: acquisition, conversion, data, personalisation, engagement and content. The decision-makers attending no longer come with a single topic, but with several complementary projects. This cross-functional approach enables the sharing of expertise, the comparison of perspectives and the identification of holistic solutions rather than fragmented ones. It reflects a reality: customer experience can no longer be managed in silos.
Acquisition
Customer marketing
Brand content
Data / IA

Why does Biarritz make such a difference to the quality of the discussions?
Choosing Biarritz is fully part of the experience. Over three days, participants step away from their daily environment to focus on their strategic priorities.
Discussions gain in quality, depth and efficiency. Informal moments become key drivers to build lasting relationships and unlock new opportunities.
- An environment conducive to focus and availability
- Informal moments that extend business discussions
- More direct and higher-quality interactions
An AI customer experience event designed to deliver results
One to One IA x Expérience Client is not about attracting the largest audience, but about maximising the value of every interaction.
This positioning translates into an exceptional level of satisfaction: in 2025, 99% of decision-makers reported being satisfied with their participation.
For decision-makers, it is a time-saving and project acceleration tool. For partners, it is an opportunity to meet qualified contacts and generate a tangible return on investment.
Taking part in One to One IA x Expérience Client 2026 means turning your challenges into business opportunities: identifying the right partners, confronting your strategies and accelerating your projects.
This is not about attending an event, but about engaging in a system designed to deliver results.

Guests

